Top 5 Ad Formats on Adsterra That Are Guaranteed to Boost Your Click-Through Rate!

Myke Educate
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Today we will be talking about the best Adsterra ad formats and dive deeper into the available ad formats on Adsterra.

best Adsterra ad formats

What Are Adsterra Ad Units?

Adsterra provides various ad units designed to suit different types of websites and audience engagement strategies. Below is a breakdown of the available ad formats:

  1. Popunder Ads

    Popunder ads redirect your website visitors to another website when they interact with elements like buttons or links on your page. For instance, when a visitor clicks anywhere on your homepage, they are redirected to an advertiser’s page. Popunder ads are a popular choice for monetizing traffic effectively.

  2. Direct Links

    Direct links are flexible links that you can place anywhere: on social media, within blog articles, or on images on your website. When a visitor clicks on these links, they are redirected to an advertiser’s page. The primary difference between direct links and popunder ads is that popunder ads are placed in the website’s header for automatic redirection, while direct links require user action.

  3. Social Bar

    The Social Bar ad format displays interactive banners on your website. These ads appear and disappear dynamically, often showcasing advertisers’ products in a visually engaging manner. Typically, a new Social Bar ad will appear every five seconds after the first display, depending on user interactions.

adsterra social bar


  1. Native Banners

    Native banners are ad units that integrate seamlessly into your website’s content. These ads, often appearing in a carousel format, adapt to the device type:

    • On desktops: Displayed horizontally.
    • On mobile devices: Displayed vertically.
  2. Standard Banner Sizes

    Adsterra supports various standard web banner sizes, including:

    • 728x90 Leaderboard Ad: Typically placed at the top header of a webpage.
    • 468x60 Banner: Smaller than the leaderboard and often used within content.
    • 300x250 Medium Rectangle: The most popular banner size, usually placed within blog posts or homepage sections.
    • 320x50 Mobile Banner: A long rectangular banner commonly used in mobile website headers or before content.
    • 160x300 Wide Skyscraper: A vertical ad format suitable for sidebars.

Best Practices for Using Adsterra Ad Formats

Ad Formats

How to Optimize Ad Placement

To maximize your earnings with Adsterra ad formats, consider the following tips:

  • Place popunder ads strategically in high-traffic areas.
  • Use direct links on text and images to encourage clicks.
  • For Social Bars, ensure they do not disrupt user experience but remain visible for effective engagement.
  • Place banners, such as the 300x250 medium rectangle, within content where users naturally interact.

Why Choose Adsterra?

Adsterra provides versatility in its ad units, ensuring you can find a format that aligns with your audience and content. By using the best Adsterra ad formats, you can achieve higher engagement rates, better CPM, and seamless user integration.

Incorporate the best Adsterra ad formats into your website, test their performance, and watch your revenue grow! See you in the next blog post, where we will discuss creating and managing these ads effectively.


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